Tuesday, November 18, 2014

Alpecin donates 20 bicycles to disadvantaged SA school children


The manufacturers of Alpecin, one of the world’s most effective anti-hair loss shampoos and a major player in international cycling, has donated 20 bicycles to an impoverished KwaZulu Natal community through the Qhubeka Foundation.

Alpecin, a caffeine-based shampoo to stem hereditary hair loss in males, has been sponsoring cycling for more than 60 years. It recently announced its sponsorship of Team Giant-Shimano which will be renamed Team Giant-Alpecin from January next year when it  competes in the UCI World Tour – the “Formula 1” of professional cycling.

In South Africa, Alpecin was involved in this year’s Momentum 947 Cycle Challenge – the world’s second largest timed cycle race -- through contributions to goodie bags and via the Qhubeka Foundation which raises funds for bicycles for children who have to walk over 5km to school every day.

Alpecin’s donation will effectively provide new bicycles to 20 school children in KwaZulu-Natal – with the proviso that they improve their academic results.

Qhubeka’s Executive Director, Sarah Phaweni, said the donation formed part of their festive season “Give Hope” campaign which is aiming to raise funds for 250 bicycles.

“Alpecin’s donation will positively impact on at least 100 people because, on average, five people – which include family and friends -- benefit from one bicycle delivered through our Bicycle Education Empowerment Programme,” she said.

She explained that recipients sign a contract undertaking to improve their academic results and school attendance, further assisting the development of individuals and communities.

Phaweni said Qhubeka bicycle packages included a helmet, lock, pump, tools and delivery. For every 250 bicycles donated, one bicycle mechanic was trained to set up a viable business.

“We appeal to the public to match Alpecin’s donation by helping to fund a bicycle and change a child’s future,” she said.

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